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Inviting to ISLAM : Ethics of Engagement

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THE culmination of over half a century’s work and experience, this invaluable booklet outlines a set of essential principles taken from the Qur’an and the Sunnah which every Muslim, and in particular those inviting to Islam, ought to exemplify on both personal and institutional levels.


Inviting to the Divine message is a duty incumbent upon all Muslims, a trust (amanah) and a fundamental aspect of our vicegerent on earth. Therefore to take a pledge of honor to carry out dawah work to the best of one’s ability, guided by the Qur’an and the Prophetic methods, is tantamount to worship. To do so we need to embody the values, morals and ethics espoused in this booklet. We also need to take a pledge of honor to promote, facilitateand encourage cooperation, tolerance, respect and understanding among all people.